Capillary Technologies turns 15; Elevates COO Anant Choubey and CCO Sridhar Bollam to Co-Founder Position

Bengaluru, India – August 16, 2023

Capillary Applied sciences, a world chief in cloud-based loyalty tech options, turned 15 this yr and on the Basis Day, introduced the elevation of Anant Choubey and Sridhar Bollam to the place of Co-Founder. Anant and Sridhar have been an integral a part of Capillary’s journey since 2010, serving because the Chief Working Officer and Chief Buyer Officer, respectively. They’ve contributed considerably to Capillary’s progress and success over the previous 15 years.

Anant’s distinctive management and strategic imaginative and prescient have been pivotal in shaping Capillary Applied sciences right into a famend business participant. His dedication to driving innovation and fostering a tradition of excellence inside the group has been instrumental in steering the corporate towards changing into the very best loyalty participant on the earth.

Sridhar has climbed up by means of the ranks and instructions respect all through the group. His deal with buyer excellence and delivering real worth to prospects has helped Capillary construct belief amongst enterprise manufacturers.

Each Anant and Sridhar are IIT Kharagpur graduates; Anant began his profession with Procter & Gamble whereas Sridhar held consultancy roles earlier than becoming a member of Capillary as VP of Analytics. Their invaluable expertise driving buyer loyalty and retention has been seamlessly built-in into Capillary’s services and products, enhancing the corporate’s capability to cater to various enterprise wants throughout numerous sectors.

Aneesh Reddy, founder & MD of Capillary Applied sciences stated, “Anant and Sridhar have been nothing lower than a co-founder, proper from the onset. They’ve taken cost of whichever position they take up and excelled in it! Anant with your complete profitability drive within the final couple of years and with Sridhar because the Chief Buyer Officer within the US, we’ve been in a position to flip issues round after COVID. We tremendously worth their position within the group and I’m positive the corporate will proceed to thrive underneath their management.”

Anant Choubey expressed his gratitude, saying, “It has been an unimaginable journey with this distinctive staff, and I’m excited concerning the alternatives that lie forward. I stay up for persevering with our pursuit of excellence and strengthening our standing within the international loyalty expertise house. I’m additionally eager on serving to construct a tradition the place folks develop past work with our Internal Peace Initiative.”

Sridhar Bollam shared, “Capillary has been household proper from the onset. Roles and designations haven’t actually mattered as a result of the imaginative and prescient and mission have at all times been bigger than anything! Now we have nice momentum behind our backs and are trying ahead to gaining a bigger share of this huge buyer loyalty and engagement market.”

Sameer Garde, CEO of Capillary stated, “It’s with nice satisfaction that we announce the elevation of Anant Choubey and Sridhar Bollam to the esteemed place of Co-Founders at Capillary Applied sciences. Their distinctive contributions and unwavering dedication have been instrumental in our journey to date. Anant’s strategic prowess and Sridhar’s customer-centric method have performed pivotal roles in shaping Capillary’s success. As we forge forward, their management will undoubtedly drive our mission to new heights of innovation and international influence.”

About Capillary Applied sciences:

Capillary Applied sciences is international loyalty expertise options firm with a presence throughout the US, India, the Center East, and South East Asia. Capillary affords end-to-end loyalty applications, a complete view of shoppers, and unified, cross-channel methods that ship a real-time omnichannel, customized, and constant expertise for patrons. Powering 100+ loyalty applications, throughout 30+ international locations, Capillary works with 250+ manufacturers together with the likes of Tata, PUMA, Shell, Al-Futtaim, Petron, Domino’s, and Kanmo Group. With an enormous attain of 1Bn+ shoppers and processing 5Bn+ annual transactions, the corporate has the backing of Warburg Pincus, Sequoia Capital, Avataar Ventures, and Filter Capital. For extra data, go to

Media Contact:

Jubin Mehta


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