ChatGPT is a useful brainstorming device. Ask ChatGPT for content material concepts, finetune the follow-ups, and also you’ll doubtless find yourself with significant solutions.
Listed below are six of my favourite content-idea prompts.
ChatGPT Prompts for Content material Concepts
Embrace Your Want
Add the phrase “Generate content material concepts to…” Then state your want. Examples embrace:
- Spur social media shares.
- Attraction to bloggers and journalists.
- Drive natural visitors.
- Entice consumers on the high of the gross sales funnel.
- Interact web site guests.
- Re-engage inactive shoppers.
- Educate clients.
- Differentiate a product from opponents’ variations.
For instance, I entered this immediate in search of concepts to recruit physicians:
We’re constructing a nationwide community of docs to supply customized healthcare companies. Generate content material concepts to draw docs who may be a part of our community. Spotlight the advantages of becoming a member of a community versus an unbiased observe.
Listed below are ChatGPT’s responses:
- “Becoming a member of Forces: The Worth of a Nationwide Physician Community”
- “Streamlining Your Observe: How Our Community Simplifies Administrative Duties”
- “Navigating Healthcare Laws: Compliance Made Simple with Our Community”
- “Economies of Scale: Leveraging Group Buying Energy”
- “Threat Administration and Malpractice Safety”
Exclude a Goal Key phrase
I get good outcomes after I pressure ChatGPT to exclude my organic-search goal key phrase. The responses appeal to shoppers who could also be unaware of my consumer’s product and are looking for one thing else.
Say a consumer supplied peer-to-peer loans. I’d immediate ChatGPT for content material concepts for folks on the lookout for loans however not essentially peer-to-peer, comparable to:
Provide you with content material concepts to draw shoppers seeking to borrow cash. Exclude the phrase “peer-to-peer mortgage,” as many potential debtors are unfamiliar with this mortgage sort.
The response included:
- “Unlocking Monetary Freedom: How People are Serving to Every Different Attain Their Objectives”
- “Empowering Your Funds: The Rise of Neighborhood-Primarily based Lending”
- “Your Information to Borrowing and Investing with P2P Platforms”
- “The Sharing Financial system Meets Finance: Exploring P2P Lending”
ChatGPT’s partial response to the immediate in search of content material concepts for folk seeking to borrow cash. Click on picture to enlarge.
Request a Format
Embrace in your immediate the specified format, comparable to:
- Listicle,
- FAQ,
- Lengthy-form information,
- Step-by-step how-to article,
- Analysis paper,
- Survey,
- Interview,
- Video or video sequence,
- Q&A.
You too can immediate ChatGPT for format concepts. Right here’s an instance:
For advertising, I write articles, publish interviews and create movies. Which different content material codecs ought to I take into account?
Encourage Creativity
ChatGPT follows directions. It can supply unconventional concepts in that case prompted. Attempt including the next directions:
- “Keep away from generic concepts,”
- “Suppose creatively,”
- “Generate unique concepts,”
- “Give attention to distinctive advantages as an alternative of repeating others.”
Goal Personas
Begin the session by asking ChatGPT to create person personas in your product. Then choose one and immediate ChatGPT for content material concepts for that persona. For instance, I entered this immediate:
My firm offers peer-to-peer loans. Generate a listing of purchaser personas we must always goal.
ChatGPT produced potential personas, together with this one:
“‘Entrepreneurial Innovator.’ These people are entrepreneurs or small enterprise homeowners on the lookout for fast entry to capital for enterprise growth, buying stock, or funding new initiatives. They may discover peer-to-peer loans extra versatile and accessible than conventional financial institution loans.”
I then prompted ChatGPT:
Create 10 content material concepts to draw the “Entrepreneurial Innovator” persona.
Present Examples
Analyzing textual content is a energy of ChatGPT. Contemplate requesting concepts primarily based by yourself content material or opponents’. Right here’s a pattern immediate:
Recommend content material concepts primarily based on this content material [PASTE CONTENT HERE].
In the event you paste your personal textual content, request complementary concepts.