SugarCRM Recognized as a Leading Vendor in Constellation ShortList for Sales Force Automation

Sugar Promote Makes the Onerous Issues Straightforward for Trendy-Day Gross sales Warriors to Automate Something, Speed up Every thing, and Predict What’s Subsequent to Gasoline Enterprise Progress

SAN FRANCISCO – February 21, 2024 – SugarCRM, supplier of the award-winning AI-driven gross sales automation platform, in the present day introduced it was named to the Constellation ShortList™ for Gross sales Drive Automation in Q1 2024. 

Constellation evaluated greater than 70 options to compile its ShortList of 14 distributors, based mostly on consumer inquiries, associate conversations, buyer references, vendor choice initiatives, market share and inner analysis.  

Within the ShortList, Constellation Analysis Vice President and Principal Analyst Liz Miller underscores the paramount significance of SFA usability for gross sales groups’ adoption, noting that cell entry, synthetic intelligence (AI) and machine studying (ML) powered digital assistants and copilots, automated workflows and processes for knowledge seize, entry, augmentation, cleaning and evaluation, have change into must-have options.  

“Customers from sellers to supervisors anticipate extra strong account analytics and insights that instantly profit salespeople and instruments that scale back guide knowledge entry and floor actionable insights for optimized efficiency,” stated Miller. 

Sugar’s gross sales automation answer, Sugar Promote, empowers gross sales groups to drive income, enhance effectivity, shorten gross sales cycles, and ship significant shopping for experiences. Powered by SugarPredict, Sugar Promote helps speed up deal velocity and enhance productiveness with AI-driven lead conversion, Excellent Buyer Profile (ICP), and opportunity-close predictions.    

“We’re proud that Constellation Analysis as soon as once more has acknowledged SugarCRM for our flagship gross sales automation answer that addresses the wants of in the present day’s next-gen gross sales organizations to enhance gross sales ops effectivity, bolster win charges, and assist enterprise progress,” says Christian Wettre, Chief of Workers, SugarCRM. “By way of smarter relationship intelligence, Sugar Promote does the work to enhance gross sales processes and enhance gross sales productiveness with actionable insights, whereas superior AI options allow gross sales reps to automate something, speed up all the pieces, and predict what’s subsequent, considerably enhancing person effectivity and driving larger CRM adoption.” 

“Constellation’s ShortLists play a important function in accelerating expertise shopping for selections,” stated R “Ray” Wang, chairman and founder at Constellation Analysis. “Purchase-side shoppers belief that our analysts have recognized the most effective distributors in every class and have recognized new disruptive enterprise class startups. With distributors accelerating their AI capabilities, shoppers anticipate our analysts to establish the distributors with actual options prepared for the market.”  

In regards to the Constellation ShortList 

Constellation Analysis advises leaders on leveraging disruptive applied sciences to attain enterprise mannequin transformation and streamline enterprise processes. Services and products named to the Constellation ShortList meet the edge standards for this class as decided via consumer inquiries, associate conversations, buyer references, vendor choice initiatives, market share, and inner analysis. The portfolio is up to date not less than as soon as per yr because the analyst staff deems mandatory based mostly on market situations. 

Disclaimer: Constellation Analysis doesn’t endorse any answer or service named in its analysis. 

About SugarCRM

SugarCRM is a CRM software program that helps advertising, gross sales, and repair groups attain peak effectivity via higher automation, knowledge, and intelligence to allow them to obtain a real-time, dependable view of every buyer. Sugar’s platform gives main expertise within the gross sales automation, advertising automation, and customer support fields with one purpose in thoughts: to make the exhausting issues simpler. 

1000’s of firms in over 120 nations depend on Sugar by letting the platform do the work. Headquartered within the San Francisco Bay Space, Sugar is backed by Accel-KKR. 

For extra details about SugarCRM, go to:  

Media Contacts: 

Erin Lutz
Lutz Public Relations and Advertising (for SugarCRM)

Sarita Kincaid
Vice President, Company Communications, SugarCRM

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