AI Tools for SEO Content Briefs

A content material temporary is an overview of what to incorporate in an article. It offers information for search engine marketing, resembling major and secondary key phrases and questions and solutions. Briefs assist writers and editors guarantee an article addresses important parts.

Generative AI streamlines the making of content material briefs and enhances the search engine optimization advantages by utilizing information from Google’s natural search outcomes and elsewhere.

Listed below are three AI instruments to think about.

Key phrase Insights

Key phrase Insights makes use of AI to find and cluster key phrases, optimize for intent, and generate content material, together with briefs.

To create a short, present your goal key phrase and language. The device then scrapes headings from Google’s high 20 rating pages, “Folks additionally ask” bins, Reddit, and Quora.

For each competing article, click on “Extract all key factors” for an in depth define and inclusion in a short. For each temporary, generate the article’s title and meta description.

Assessment the evaluation and select the subheadings. Then write an authentic article — don’t direct the device to generate it.

Key phrase Insights affords a four-day trial for $1. After that, it’s $58 monthly.

Key phrase Insights scrapes headings from the highest 20 rating pages, “Folks additionally ask” bins, Reddit, and Quora. Click on picture to enlarge.


MarketingBlocks is a complete, AI-powered content material suite. To create a short, enter a key phrase and goal nation. The device then pulls information from a number of sources (much like Key phrase Insights), together with:

  • Google’s search outcomes — an summary of every rating article with its heading and subheadings,
  • Questions from “Folks additionally ask,”
  • Reddit and Quora discussions.

Choose headings and subheadings from the device’s output to type the temporary. (Customers can’t work on a number of briefs concurrently, nonetheless. I might have pulled headings from one temporary to begin one other for a separate article.)

With a accomplished define, MarketingBlocks will generate a title, meta description, and even content material for every part, though, once more, authentic writing from people is finest.

The device affords a five-day free trial, credit-card required. Paid plans begin at $47 monthly.

Screenshot showing titles of discussion threads from Reddit.

MarketingBlocks pulls information from a number of sources, together with Reddit. Click on picture to enlarge.


Swiftbrief focuses on content material briefs. To begin, present a audience — I used “small enterprise house owners” — and a subject following from the device’s options:

  • Be particular. A one-word subject will result in little profit. Three to 5 phrases is finest.
  • Keep away from “cease phrases” — e.g., “of,” “for,” “as,” “a,” “about,” “the,” “by,” and related.
  • Use query modifiers resembling: “how,” “what,” “who,” “when,” “the place,” and “why.”

Swiftbrief accesses Google search-result pages and creates your entire temporary mechanically with out requiring the handbook number of subheadings. It lists additional information to think about — sources, the objective, necessities for inner and exterior hyperlinks — and permits exporting your entire temporary to Google Docs.

Swiftbrief affords a seven-day free trial, no bank card required. After that, plans begin at $64 a month.

Screenshot of an outline and brief from Swiftbrief

Swiftbrief accesses Google SERPs and creates your entire temporary mechanically. Click on picture to enlarge.

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