Customer Loyalty landscape in EMEA 2023

A dialog with Mario Invernizzi – SVP EMEA Snipp Interactive

The enterprise of Buyer Loyalty is rising globally. In the USA, we’ve got seen constant progress charges even in the course of the pandemic. Now, with the world rising from the shadow of the virus, progress charges are choosing up once more. With our international view of this enterprise, we’ve got observed comparatively increased progress charges within the enterprise exterior the US.

The EMEA area is of specific curiosity as there’s loads of model exercise and lots of new loyalty applications have been launched to the market. Mario Invernizzi is a 25+ yr veteran on this business and at the moment heads up gross sales for Snipp within the EMEA area. Mario is a dynamic and sales-oriented entrepreneur and has been constructing and main enterprise operations, companions and advertising methods throughout Europe and the US as Nation Supervisor, Gross sales Director and VP of BU for worldwide Corporations.

Mario has deep expertise in SaaS gross sales selling options for Buyer Loyalty Administration and Engagement throughout EMEA. His favorite verticals are FMCG, Retail, Journey, Hospitality and Sports activities Groups.

On this punchy interview Invoice Hanifin, Sensible Marketer Group CEO, and Mario have a dialog on the overview of the market in EMEA, masking developments and expertise in each the promotions and loyalty in EMEA. We contact on shopper conduct developments, new knowledge privateness laws, and expertise improvement on this dynamic area.

Editor’s be aware:

Extra about Mario Invernizzi, an government main Snipp’s enterprise improvement within the EMEA area.

Mario is a dynamic and sales-oriented entrepreneur with 25+ years experience in constructing and main enterprise operations, companions and advertising methods throughout Europe and the US as Nation Supervisor, Gross sales Director and VP of BU for worldwide Corporations.  Mario has a deep expertise in SaaS gross sales selling options for Buyer Loyalty Administration and Engagement throughout EMEA. His favorite verticals are FMCG, Retail, Journey, Hospitality and Sports activities Groups. Mario enjoys constructing enterprise software program corporations and supporting shopper’s path to success. Throughout his free time, Mario loves spending time together with his household and climbing outdoor or in his Indoor Climbing Gymnasium in Milano.

You’ll be able to attain Mario right here: Mario.Invernizzi@snipp.com






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