American Express Canada doubles down on Membership Rewards and winds down its AIR MILES co-brand partnership

TORONTO, CANADA – July 4, 2023 – American Specific Canada is doubling down on its Membership Rewards program and ending its partnership with AIR MILES®*. American Specific shall be specializing in its award-winning Membership Rewards program and a choose group of strategic companions going ahead.

American Specific Canada has totally evaluated the wants of Cardmembers impacted by this variation, with a dedication to unlocking essentially the most rewards worth whereas additionally offering enhanced service and way of life experiences.  Primarily based on this evaluation, these Cardmembers will seamlessly transition to an American Specific product which earns Membership Rewards by September 30, 2023 with particular transition dates for particular person Cardmembers being communicated to them in an early July notification from American Specific. This communication will define the distinctive worth their new product supplies, together with methods to maximise their incomes potential and versatile redemption choices equivalent to flights, motels or offsetting their eligible purchases with assertion credit.

“American Specific Canada has and all the time shall be dedicated to offering the perfect services to our Cardmembers. On this case it means transitioning these Cardmembers to our American Specific merchandise which characteristic Membership Rewards, essentially the most versatile loyalty program in Canada as decided by Rewards Canada,” mentioned Brett Mooney, President and CEO, Amex Financial institution of Canada. “With this variation, our Cardmembers can spend confidently realizing they are going to be rewarded by means of the award-winning Membership Rewards program and proceed to be backed by all of the belief, service and safety that American Specific supplies.”

Ranked Finest Journey Rewards Level Currencies for Canadians by Rewards Canada in 2023, Rewards Canada deems Membership Rewards essentially the most worthwhile and versatile factors program in Canada, with a wide range of redemption choices not tied to pick out retailers. Cardmembers can earn nearly in all places they spend on their Card with accelerators on industries that matter to them, like 5x Eats & Drinks on the American Specific Cobalt Card.  Factors might be redeemed simply for assertion credit on eligible purchases, journey, merchandise, or reward playing cards.

On prime of the Membership Reward program, American Specific delivers on a broader vary of advantages together with journey credit, lounge entry, journey insurance coverage, Amex Presents, Entrance Of The Line and fee flexibility.

Canadians have the chance to entry rewards flexibility and worth with the American Specific Canada Membership Rewards program. To be taught extra and uncover our award-winning program and merchandise, please go to


American Specific is a world providers firm, offering clients with entry to merchandise, insights and experiences that enrich lives and construct enterprise success. American Specific was established in Canada in 1853 and gives a wide range of shopper and enterprise merchandise. Study extra at and join with us on Fb, Twitter, YouTube and Instagram.

®*,™*: Emblems of AM Royalties Restricted Partnership used underneath license by AIR MILES Loyalty Inc. and Amex Financial institution of Canada.

SOURCE Amex Canada Inc.

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