In accordance with a brand new Pew Analysis Middle examine, roughly half of U.S. grownup TikTok customers haven’t posted a video and almost two-thirds haven’t provided bio particulars.

The Pew Analysis Middle is a Washington, D.C.-based assume tank specializing in U.S. and international social points, public opinion, and demographic traits. The aim of Pew’s TikTok overview was to achieve perception into customers’ views of and behaviors on the positioning and the way their opinions may fluctuate based mostly on posting exercise.

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Per the Pew Analysis examine, whereas 70% of grownup customers have altered their account nickname from the one offered by the platform, an equal share haven’t added any content material to the bio.

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Roughly 85% of grownup TikTok customers discover the content material on their “For You” web page to be not less than considerably fascinating, with 40% describing it as both extraordinarily or very fascinating. Solely round 14% take into account their “For You” content material uninteresting.

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A Pew Analysis examine from December 2023 discovered solely 38% of U.S. adults and 18% of youngsters supported a authorities ban on TikTok.