• Room income spike 122% over 2022 by the top of Q2, with first-half GHA DISCOVERY loyalty programme revenues topping US$1.2 billion
• Worldwide leisure stays dominate, led by resurgent demand into Europe, the Center East and Southeast Asia
• China’s journey comeback evident in H1 income progress
• Cross-brand income hits US$135 million within the 12 months by way of June
• 116 million DISCOVERY {Dollars} (D$) have been issued for the reason that digital forex’s launch 18 months in the past

DUBAI, UAE – 14th July 2023 – UAE-headquartered International Resort Alliance, the world’s largest alliance of unbiased resorts manufacturers, has reported stronger-than-forecast H1 2023 outcomes, with room income in its GHA DISCOVERY loyalty programme up a outstanding 122% year-on-year by the top of Q2.

This new excessive level has been constantly constructing since November 2022, reflecting sustained urge for food for worldwide stays at GHA’s numerous portfolio of 800 resorts throughout 40 manufacturers in 100 international locations, spanning dynamic metropolis properties, idyllic resorts, nature-immersed retreats, and even luxurious palaces.

With first-half whole revenues topping US$1.2 billion, up 122% on H1 2022, July and August are constructing on this momentum, displaying record-breaking efficiency potential. That is being pushed by the rising variety of travel-hungry GHA DISCOVERY loyalty programme members, whose quantity will attain the 25-million mark earlier than the top of the 12 months.

The 5 hottest locations in the course of the first six months of 2023, ranked by way of whole H1 income progress, have been Thailand within the top-slot adopted by Spain, the UAE, the Maldives, and Italy, whereas the USA remained a very powerful feeder marketplace for worldwide stays by way of contribution to room income. In the meantime the highest 5 international locations commanding the best ADRs have been St Lucia, Israel, the Maldives, the Seychelles and Switzerland.

China’s journey comeback made its mark too, with whole resort income generated by GHA DISCOVERY members reaching US$40 million, a 62% enhance in comparison with H1 2022 and up 4% versus the identical interval in 2019.

Cross-brand income continued to surge throughout the whole GHA portfolio to hit US$135 million in H1, demonstrating resorts are receiving incremental income from GHA DISCOVERY members staying and incomes DISCOVERY D$ at one property and redeeming them as a part of their keep at one other. Of these D$ redeemed throughout H1, 28% have been on a cross-brand keep, producing new prospects for resorts. As soon as on property, these members spent on common 14 occasions the redemption quantity.

Because the GHA DISCOVERY reimagination 18 months in the past, which included the introduction of D$ – a digital forex first within the hospitality sector – greater than D$116 million (price US$116 million) have been issued. Chinese language and Singaporean members have been essentially the most engaged in redeeming D$ as a proportion of D$ issued to them in H1, a transparent signal the forex appeals to travellers in markets the place journey demand is accelerating now that pandemic-related restrictions have been lifted.

One other incentive for all members to earn and spend their D$ is the rising alternative of resort manufacturers and properties, with 21 new resort additions in H1, starting from luxurious seashore resorts to city retreats in widespread metropolis locations. They included a number of vacation spot debuts for GHA resort manufacturers, akin to Anantara Plaza Good, the primary Anantara in France; NH Dubai the Palm, a Center East foray for NH; and Capella Sydney, the primary Capella property in Australia.

“Our robust H1 numbers mirror the large demand for leisure journey and the sluggish however regular restoration of enterprise journey. We at the moment are coming into a section of sustained progress, buoyed by a singular multi-brand loyalty programme that continues to develop its providing of latest resorts and locations,” mentioned GHA CEO Chris Hartley.

Having a look on the the rest of 2023, 64% of all member bookings are concentrated in 10 international locations, led by Australia, which has jumped up from second place in 2022 to the highest slot in 2023, adopted by Singapore, China, Germany and Thailand. In the meantime GHA’s first resorts in Japan – Pan Pacific and PARKROYAL resorts in Tokyo – are already essentially the most booked resorts this 12 months up to now.

“With Q2 outcomes hitting a brand new file and summer season bookings overwhelmingly robust, coupled with the potential to seize catch-up demand from key supply markets in Asia, and specifically China, the outlook for H2 may be very promising, and we anticipate ending 2023 on a income and membership excessive,” Hartley concluded.

Please discover photographs of latest resorts right here.

For extra data go to International Resort Alliance and GHA DISCOVERY

GHA DISCOVERY is complimentary to affix, and travellers can join on-line or obtain the GHA DISCOVERY app and register on their cellphones. Travellers may also join with GHA DISCOVERY on Instagram and Fb.

Media contact:

Andrea Krenn

M: +971566818025

E: andrea.krenn@gha.com

About International Resort Alliance (GHA)

International Resort Alliance (GHA) brings collectively a singular assortment of unbiased hospitality manufacturers with GHA DISCOVERY, a multi-brand loyalty programme leveraging a shared expertise platform. By way of membership in GHA, manufacturers broaden their world attain, drive incremental income, and cut back dependence on third-party channels, all whereas sustaining administration independence and particular person positioning. GHA represents a set of 40 manufacturers with greater than 800 resorts in 100 international locations serving 24 million members. The award-winning GHA DISCOVERY programme generated over $1.4 billion in income and greater than six million room nights in 2022. GHA’s manufacturers at the moment embrace Anantara, Araiya, Avani, Campbell Grey, Capella, Corinthia, Discovery Locations, Divani, Doyle, Elewana, Fauchon, GLO, JA Resorts, Kempinski, Leela, Lungarno, Marco Polo, Mysk, NH Inns, NH Assortment, nhow, Niccolo, Nikki Seashore, NUO, Oaks, Outrigger, Pan Pacific, PARKROYAL COLLECTION, PARKROYAL, Patina, The Residence by Cenizaro, The Set Assortment, Shaza, Sukhothai, Solar Worldwide, Tivoli, Ultratravel Assortment and Viceroy. For extra data, go to www.globalhotelalliance.com.

About GHA DISCOVERY

Launched in 2010, GHA DISCOVERY is the world’s largest loyalty programme for unbiased resort manufacturers, that includes greater than 800 resorts, resorts, and palaces throughout 40 manufacturers. Members get pleasure from VIP recognition, considerate advantages and beneficiant rewards at residence or away. GHA DISCOVERY members earn and spend DISCOVERY {Dollars} (D$), an unique rewards forex. Additionally they get pleasure from member-only Experiences curated by every resort, plus they’ve entry to properties near residence, with no keep, by way of member-only Native Provides. For extra data, go to ghadiscovery.com