Google has deleted and 404ed the Wealthy media file greatest practices. Google mentioned eliminated its “documentation about rich-media information, similar to Silverlight and Flash.” Why? That is the most effective half, Google wrote “seems it isn’t 2005 anymore.”

You’ll be able to in all probability briefly see the cached model of the web page over right here after which use the Wayback machine to look it up when that goes away. However here’s a copy and paste of the web page:

Wealthy media file greatest practices

Google can index most forms of pages and information. Listed below are a couple of particulars about some particular wealthy media sorts:

Normal greatest practices

In the event you do plan to make use of wealthy media in your website, listed below are some suggestions that may assist forestall issues.

• Attempt to use wealthy media solely the place it’s wanted. We suggest that you simply use HTML for content material and navigation.
• Present textual content variations of pages. In the event you use a non-HTML splash display on the house web page, ensure to incorporate an everyday HTML hyperlink on that entrance web page to a text-based web page the place a consumer (or Googlebot) can navigate all through your website with out the necessity for wealthy media.

On the whole, engines like google are textual content primarily based. Which means that with a view to be crawled and listed, your content material must be in textual content format.

This doesn’t suggest that you may’t embrace wealthy media content material similar to Silverlight or movies in your website; it simply signifies that any content material you embed in these information must also be obtainable in textual content format or it may not be accessible to all engines like google. The next examples concentrate on the most typical forms of non-text content material, however the tips are related for every other sorts: present textual content equivalents for all non-text information. (Additionally notice that Flash is now not supported.)

This is not going to solely improve Google’s capability to efficiently crawl and index your content material; it should additionally make your content material extra accessible. Many individuals, for instance customers with visible impairments, who use display readers, or have low bandwidth connections, can not see photos on net pages, and offering textual content equivalents widens your viewers.

Video

See video greatest practices.

IFrames

IFrames are typically used to show content material on net pages. Content material displayed through iFrames is probably not listed and obtainable to look in Google’s search outcomes. We suggest that you simply keep away from using iFrames to show content material. In the event you do embrace iFrames, ensure to supply extra text-based hyperlinks to the content material they show, in order that Google can crawl and index this content material.

Flash

Flash is now not supported. We suggest utilizing a special format, similar to HTML5.

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So that is now not related – do you miss Flash or Silverlight? 🙂

Discussion board dialogue at Twitter.