PointsPay and Flying Blue Launch First-of-its-Kind Marketing and Payment Platform, Flying Blue+

New loyalty cost platform will supply Flying Blue members a brand new option to earn and spend Flying Blue Miles

twenty fourth July 2023: PointsPay, a number one international loyalty advertising and cost platform, is thrilled to announce a 5-year strategic partnership with Flying Blue, the loyalty programme of the Air France KLM Group.

The brand new platform, known as Flying Blue+, will initially be launched in France and the Netherlands, permitting members to earn and spend Flying Blue Miles when buying on-line just by deciding on Flying Blue+ because the cost possibility at checkout within the service provider’s personal on-line storefront. Members will even be given the choice of paying with a mixture of miles and card cost utilizing PointsPay’s patented points-plus-cash slider.

Flying Blue members can earn and spend miles throughout a variety of retailers inside the Flying Blue+ ecosystem. This partnership will supply members the skills to economize, add potentialities on how they earn and spend their miles and speed up their skill to earn rewards reminiscent of upgrades and extra.

The launch of Flying Blue+ is made doable by way of PointsPay’s ecommerce (Magento, OpenCart & WooCommerce) & cost companions (Ayden & Buckaroo) making it simpler than ever for retailers to just accept & supply Flying Blue+ as a cost technique at checkout.

Dominic Hofer, Founder and CEO of Loylogic Group, commented:

“We’re completely delighted to be working with Flying Blue on the event of this world-first initiative. Our market-leading PointsPay platform, Flying Blue+ will revolutionise the loyalty expertise for Flying Blue Members, making the incomes and spending of miles instantaneous, intuitive, and fully seamless.”

“PointsPay is confirmed to drive each day engagement and interplay with members of world loyalty applications within the journey in addition to the banking verticals. We firmly consider that with our patented expertise we might help evolve loyalty and funds for purchasers and companies, with our sights firmly set on a world rollout.”

Ben Lipsey, Senior Vice President of Air France and KLM’s Flying Blue program, added:

“Flying Blue+ offers our members the chance to simply earn and spend their Miles at on-line retailers. The client journey is clean since members can do their buying instantly with the taking part retailers and safe a seamless cost expertise. We actually consider this can supply our members extra worth for his or her Flying Blue Miles and maintain them engaged of their each day lives.”

About PointsPay

PointsPay, a part of the Loylogic Group, is an industry-leading loyalty professional and cost answer. Utilizing cutting-edge expertise to boost client engagement, PointsPay works with the world’s main loyalty applications, permitting their prospects to gather and spend their loyalty factors instantly at checkout.

By way of its community, PointsPay presents entry to over 10 million loyalty program members, prepared to gather and spend their factors and miles with retailers throughout a number of classes. PointsPay makes use of its MarPay™ platform to attach on-line retailers with international loyalty schemes, exposing their manufacturers to tens of millions of consumers worldwide.

About Flying Blue

Flying Blue is the loyalty program of the Air France-KLM Group. Created in 2005, it now has 20 million members worldwide, who’ve entry to a mess of rewards and advantages and might earn and spend miles with a wide array of airline, industrial and monetary companions. The purpose of Flying Blue is to accompany its members at each journey, day by day. Whether or not members are exploring the top of their road or the far corners of the world, Flying Blue is there to raise every of those moments into unforgettable recollections.

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