Valpak Dedicated to Serving U.S. Shoppers, Companies and Manufacturers Who Need to Thrive Even in Robust Financial Occasions
ST. PETERSBURG, FLA. (January 31, 2023) – Valpak, the chief in American family information, direct advertising and omnichannel media options, right now introduced one thousand fortunate customers will discover a $10 money prize of their Valpak Blue Envelope in February. A brand new twist on the corporate’s long-running Instantaneous Win program, the brand new marketing campaign is only one extra instance of Valpak’s dedication to assist customers, small companies and main manufacturers get forward, even in a difficult financial surroundings.
In the course of the month of February, Valpak will place $10 payments in 1,000 envelopes to convey a smile to customers’ faces after they open their envelope. The $10 prize is simply sufficient to brighten somebody’s day and whether or not customers discover a money prize or not, they’ll uncover worthwhile financial savings to assist them stretch their budgets and study superb services provided at reductions. Native and nationwide advertisers companion with Valpak to effectively drive gross sales progress and model consciousness in each native neighborhoods and worthwhile focused nationwide audiences throughout 41 million high-value households with a median earnings of $130,000. Research present the Blue Envelope has a 92% open fee.
The Blue Envelope, in addition to Valpak’s digital and omnichannel options, have confirmed to be among the many nation’s handiest promoting and promotions autos, much more so throughout inflationary and unsure financial instances, when customers are most interested by financial savings and reductions.
“Valpak understands the financial system is softening, so along with nice financial savings from 1000’s of advertisers, our February money prizes might help customers seize a cup of espresso, assist on the gasoline pump, or contribute to household groceries. Our purpose is to proceed to point out our appreciation to the neighborhoods we serve by serving to customers save and native companies develop,” mentioned Chris Cate, CEO and President of Valpak.
Valpak will show a outstanding artistic message on the skin of its Blue Envelope alerting customers that they could possibly be a fortunate immediate winner and discover a $10 invoice inside. Plus, they’ll provide particulars on how customers may money in on $500 by sharing a photograph on Valpak’s Fb web page At instances, Valpak additionally options sponsored prizes, equivalent to film & live performance tickets, retail present playing cards, and codes that may be redeemed on-line.
Valpak’s determination to insert money prizes in February comes from its need to repeatedly have interaction with customers and maintain their wants top-of-mind. Valpak not too long ago surveyed 1,500 U.S. adults to know their priorities for 2023. Whereas health-related points, equivalent to shedding pounds, consuming more healthy and exercising extra, are the highest priorities, saving cash ranked extremely, with 36 % of all customers saying it was one in all their new 12 months resolutions. Additionally they say that services that make them blissful and comfy are their most essential priorities when making purchases. You’ll be able to see the total outcomes of the survey right here.
About Valpak
Valpak is the chief in American family information, direct advertising and omnichannel media options for native and nationwide companies and types. The nation’s premier direct mailer, Valpak is trusted by 34,000 companies to drive gross sales and model consciousness by easy-to-measure, results-oriented direct advertising and digital promoting options that work. Its deep information insights into American households permit Valpak to phase and goal customers and neighborhoods to maximise ROI for advertisers and ship the best ranges of transparency and accountability. For many years, Valpak has helped customers save, companies develop and neighborhoods thrive. Its community of almost 140 native workplaces offers unparalleled customer support and market data to enterprise house owners in 1000’s of neighborhoods throughout the U.S. Every month, its Blue Envelope of financial savings mails to 41 million demographically focused households in 43 states.
Go to valpak.com/promote to see what Valpak Direct Advertising can do for your enterprise, and join with Valpak on Twitter: @Valpak and Fb: @ValpakAdvertising.
